Designed in Britain. Engineered to push beyond limits.

Defy the Ordinary.

Performance running shoes built for 5K–10K racing.

Explore the Shoe Pre-Order Now

Built for runners who train with intent

Zitanos 2.0 is not designed for casual miles or comfort-first running.
It is engineered for runners who chase progress in training, in racing, and in mindset.

ZITANOS 2.0

Wear it to believe it.

Race-tuned responsiveness with everyday comfort.
Built to deliver speed, control, and confidence from first stride to finish.

Adaptive Visibility Mode

Reflective when needed. Clean when not.
Stay visible in low-light conditions without compromising a clean, minimalist look during the day.

Drag

5K-10K Performance Ready

Optimised for short- to mid-distance racing. Lightweight construction and responsive cushioning support efficient cadence and controlled landings.

View Full Specs

100% Considered Design

Made with recyclable materials. Performance-driven innovation with responsibility built into design decisions, without compromising durability or quality.

Making impact

Find Your Gear 

Shoes & Running Essentials

Explore the Boldstance® range — performance footwear and carefully designed accessories created to support your training, racing and recovery.

Enhanced Traction

The outsole of the Zitanos 2.0 is engineered with a high-grip rubber compound that provides exceptional traction on various surfaces. Whether you're running on wet pavement, rugged trails, or slippery tracks, these shoes will keep you stable and confident.

Dynamic Support System

Engineered with a dynamic support system, these shoes provide stability and adaptability to your unique running style. The Zitanos 2.0 adjusts to your foot movements, offering the right amount of support and reducing the risk of injuries, making them suitable for runners of all levels.

Sleek and Modern Design

With its sleek, streamlined design, the Zitanos 2.0 combines style and functionality. These shoes not only excel in performance but also make a fashion statement. Stand out from the crowd with their modern aesthetics and a range of vibrant color options.

Designed with purpose. Built with responsibility.

Boldstance is designed in the United Kingdom and built by a global team across Britain, Brazil, and China.

From material sourcing to manufacturing, every decision reflects our commitment to transparency, quality, and long-term impact.

findout more

China

Our shoe production site

United Kingdom

Our Main head office is located in Staffordshire.

Brazil

Our team of talented shoe designers located in Brasilia.